
Finesse Resources
Objectives
Finesse Resources approached us with minimal online presence and a desire to improve local visibility for their payroll services while targeting specific sectors they specialise in.
Solution
To improve our website’s performance on search engines, we started with keyword research and a website audit. Our analysis showed that we needed to improve the on-site SEO to target keywords more effectively and add pages to rank in local areas and target specific sectors. Additionally, we developed a plan that involved creating consistent blog content that would target new keywords while supporting existing content. We also focused on acquiring high-quality backlinks by publishing guest blogs on relevant websites.
Benefits
After optimising their online presence, Finesse Resources now ranks in the top 5 for multiple search terms and generates an increased number of leads through the website’s contact forms.
Work Produced
SEO
Content Creation
On-site Optimisation
Off-site Optimisation
Backlinking
Blogs
Keyword Research